Explore Alabama Flavors

Rammer Jammer pairs deep, smoky chipotle heat with honey sweetness for a bold rub that packs plenty of flavor without taking over the plate. It's complex, smoky-sweet and built for foods that can stand up to a bigger barbecue profile.

Press it onto meats as a dry rub to build a flavorful crust, or whisk it with oil for an easy smoky marinade before grilling or roasting.

You want the boldest Alabama option: smoky chipotle plus honey sweetness with a little more attitude.

Earthy Hatch red chile gives Roll Tide its character, balanced by smoky paprika, sea salt and just a hint of brown sugar. The result is savory, warm and versatile rather than sugary, a strong choice when you want barbecue flavor with the chile doing more of the talking.

Apply it as a dry rub before grilling or roasting for a flavorful crust, or whisk it with oil to make a quick savory marinade.

You prefer savory chile flavor over a sweeter barbecue rub.